‘Top 50 Marketing Thought Leader’ Reveals Latest Trend

‘Top 50 Marketing Thought Leader’ Reveals Latest Trend

Wouldn’t it be great if you could truly predict Customer’s behavior. Well you can! Welcome to the world of behavioral economics. I have recently been included in Brand Quarterly’s ‘Top 50 Marketing Thought Leaders over 50’ and they asked me an interesting...
Kate Spade Revamps Retail Experiences to Deliver Brand Values

Kate Spade Revamps Retail Experiences to Deliver Brand Values

Kate Spade New York has their hand in many types of luxury items these days, from handbags to clothing to fragrance to stationery. Their website claims the brand has 175 shops internationally. Something else they have? A great new retail strategy. Consumers for the...