by Colin Shaw | Dec 8, 2015 | Expert's Insights, experts insights, Leadership, LinkedIn Influencer Series, Thought Leadership
Creativity is essential to business today, particularly when the things that differentiate all of us from our competition decrease each year. A creative approach to business, to art, and to life will serve any individual well moving forward. I have written five books...
by Colin Shaw | Dec 3, 2015 | Customer Analysis, Customer Behaviour, Customer Centricity, Customer Emotions, Customer Engagement, Customer Experience, Customer Loyalty, Customer Research, Customer Retention, Customer Satisfaction, Customer Service, Expert's Insights, experts insights, Leadership, Management, Market Research, Subconscious Experience, Thought Leadership
Wouldn’t it be great if you could truly predict Customer’s behavior. Well you can! Welcome to the world of behavioral economics. I have recently been included in Brand Quarterly’s ‘Top 50 Marketing Thought Leaders over 50’ and they asked me an interesting...
by Colin Shaw | Nov 24, 2015 | Expert's Insights, experts insights, Leadership, LinkedIn Influencer Series, Management, Thought Leadership
I have a confession to make: I am an easy interview. Why? People easily sway me. Despite my status as a hiring wally, I have hired many people in my career. Most of them have been great. So how did I do this? To quote a fellow Brit, “I get by with a little help from...
by Colin Shaw | Nov 20, 2015 | Expert's Insights, experts insights, Leadership, Management, Thought Leadership
In this series, professionals share how they embrace the entrepreneurial mindset. See the stories here, then write your own (use #BetheBoss in the post). I was a senior executive with 3,500 people reporting to me globally. I had worked my way up and found my place in...
by Colin Shaw | Nov 17, 2015 | Customer Analysis, Customer Behaviour, Customer Centricity, Customer Experience, Customer Satisfaction, Experience Design, Expert's Insights, experts insights, Market Research
Kate Spade New York has their hand in many types of luxury items these days, from handbags to clothing to fragrance to stationery. Their website claims the brand has 175 shops internationally. Something else they have? A great new retail strategy. Consumers for the...
by Colin Shaw | Nov 10, 2015 | Expert's Insights, experts insights, Leadership, LinkedIn Influencer Series, Management, Thought Leadership
In this series, professionals share their secrets to being more productive. Read the posts here, then write your own (use #ProductivityHacks in the body). Consistent productivity doesn’t happen by chance. Productive people have a secret to their productivity:...