by Colin Shaw | Jan 23, 2011 | Customer Experience, Market Research
“English may soon be dethroned as the most widely used language on the internet in possibly less than five years.” Author: Colin Shaw Are you providing a multi-lingual customer experience? NPS®FK reports that “In the past year, China has acquired a whopping 36...
by Colin Shaw | Jan 19, 2011 | Customer Experience
Nielsen have got a great write up of how Measuring the Buying Brain can aid organisations in shaping experiences to maximise their chances with customers. Author: Colin Shaw Nielsen have got a great write up of how Measuring the Buying Brain can aid organisations in...
by Colin Shaw | Jan 14, 2011 | Customer Experience, Customer Service, Market Research
A recently published study reports that satisfaction levels with Car Insurance!!!! Author: Colin Shaw A recently published study reports that satisfaction levels with Car Insurance companies has decreased from last year. I’m sure one of the factors will be increasing...
by Colin Shaw | Jan 12, 2011 | Customer Experience, Expert's Insights
User Experience and Information Architecture design has slowly become recognised in the mainstream…. User Experience and Information Architecture design has slowly become recognised in the mainstream as vital to providing a decent experience on any site across...
by Colin Shaw | Jan 11, 2011 | Customer Experience, Customer Service, Expert's Insights
What will 2011 be the year of? Mobile? Social Business? Geo-location? F-Commerce? Every year someone makes a prediction that ‘this will be the year of X’ and they are invariably wrong. We aren’t that silly and neither is David Armano who posted his Six Social Media...
by Colin Shaw | Jan 5, 2011 | Customer Experience, Expert's Insights
How is your customer experience defined!! Author: Colin Shaw How is your customer experience defined? What are the key influences in your plan? Nunwood’s strategy director David Conway has written a great piece over at Research-Live on how customer insights can drive...