“English may soon be dethroned as the most widely used language on the internet in possibly less than five years.”

Author: Colin Shaw

Are you providing a multi-lingual customer experience?
NPS®FK reports that “In the past year, China has acquired a whopping 36 million new internet users, tipping the grand total to over 440 million users. With China’s steadily increasing growth, English may soon be dethroned as the most widely used language on the internet in possibly less than five years.”

Although your store or service may only be based in one country, the internet spans across the globe. Have you planned out your international customer experience? What happens when someone from another language visits your site?

By COLIN SHAW | Published: JANUARY 23, 2011