![Consumer Psychology and eCommerce: Subconscious Reasons that Consumers Abandon Their Carts]()
by Colin Shaw | Jun 9, 2014 | Customer Behaviour, Customer Emotions
When it comes to online purchases, most organizations want to know what are the key factors to having a good user experience. According to an infographic by Vouchercloud that appeared on Fooyoh.com, there are a lot at factors at work before any purchase is made from a...
![Consumer Psychology and eCommerce: Subconscious Reasons that Consumers Abandon Their Carts]()
by Michael Lowenstein | May 21, 2014 | Customer Emotions
Customers, whether they are business-to-consumer or business-to-business, can have a range of perceptions about the tangible and intangible elements of their customer journey, and the individual, component elements of experience, or, indeed, a single transaction. ...
![Consumer Psychology and eCommerce: Subconscious Reasons that Consumers Abandon Their Carts]()
by Colin Shaw | Apr 22, 2014 | Customer Emotions, Blogs
I often write about how different ads are coming out that target our emotions and how this is an important part of the customer experience…and many of you have read them (thank you for that, by the way!). For this reason, a recent article in The Economist that...
![Consumer Psychology and eCommerce: Subconscious Reasons that Consumers Abandon Their Carts]()
by Colin Shaw | Mar 10, 2014 | Customer Emotions
Fourth quarter sales were down for Target following the data breach that compromised the personal information and credit card information of 110 million shoppers last December during the height of the holiday shopping season. Some might say the sales were down because...
![Consumer Psychology and eCommerce: Subconscious Reasons that Consumers Abandon Their Carts]()
by Colin Shaw | Oct 31, 2013 | Customer Emotions
I like to drink a “pint with my chums”, or a “beer with the guys”, whichever side of the pond I am on at the moment. Generally, I find that the experience is relatable to most men I know. We drink beer, talk about work, sometimes sports, you know…guy things. A lot of...
