Nielsen have got a great write up of how Measuring the Buying Brain can aid organisations in shaping experiences to maximise their chances with customers. Author: Colin Shaw Nielsen have got a great write up of how Measuring the Buying Brain can aid organisations in...
Social Media usage dominates Americans online time in 2010!!! Author: Colin Shaw A continuing theme of the blog last year was to pinpoint some key statistics to show the growth of social media. Hopefully this will slow down in 2011 as there is less of a need to ‘bang...
Social gaming has emerged as one of the fastest growing industries!!!! Author: Colin Shaw Social gaming has emerged as one of the fastest growing industries in recent years. According to recently published research, 56 million americans are now playing social games...
A recently published study reports that satisfaction levels with Car Insurance!!!! Author: Colin Shaw A recently published study reports that satisfaction levels with Car Insurance companies has decreased from last year. I’m sure one of the factors will be increasing...
Author: Colin Shaw One of the big moves we’ll see in 2011 is the shift from companies employing just one section of their company into a “social” role (i.e. their customer service or PR arm), to the whole organisation becoming “social”. One of my favourite bloggers,...