by Colin Shaw | Jul 12, 2010 | Customer Experience, Market Research
Net Promoter® 2010: The UK’s most recommended brands….. Satmetrix, the Net Promoter® Company, today released the 2010 European Net Promoter® Industry Benchmarks for a variety of sectors across the UK, France and Germany. Based on over 24,000 survey results, with...
by Colin Shaw | Jul 5, 2010 | Market Research, Social Media
Are you listening to your social consumers?… Nielsen reports another piece of research that points towards the shift in consumer expectations of brands behaviour online and offline. People have always sought the advice of friends and family when making purchase...
by Colin Shaw | Jul 1, 2010 | Customer Experience, Market Research, Social Media
Combating the ‘real-time’ customer experience with some ‘right now’ expectations…. As more and more brands move begin to employ social media channels as a customer service channel, consumers are beginning to believe and expect that they can get a response 24/7,...
by Colin Shaw | Jun 30, 2010 | Customer Experience, Market Research
Study finds that poor customer experiences trigger switching services…. One of Beyond Philosophy’s mantra’s is that existing customers are much cheaper than new customers. Why would an organisation spend vast amounts of money attracting a customer, then to...
by Colin Shaw | Jun 18, 2010 | Market Research
Building brands takes time – Britain’s top 100 brands The latest internet startups may dominate the buzz on the blogosphere, buts its the established, trusted, and longstanding brands that succeed during hard times. The annual Britain’s 100 Biggest Brands report was...
by Colin Shaw | Jun 17, 2010 | Market Research, Social Media
Global time spent on Social Networks increases….. Global traffic to social networks continues to rise at a rapid rate As more and more of your audience spends an increasing amount of time within social networks, what is your organisation doing to capitalise on...
