by Michael Lowenstein | Apr 1, 2016 | Blogs, Customer Experience, Thought Leadership
Michael Lowenstein, Ph.D., CMC Thought Leadership Principal, Beyond Philosophy We think so. And, building on recently completed, groundbreaking employee ambassadorship research which supports our perspective, we’re convinced of it. Employees are the common...
by Colin Shaw | Mar 30, 2016 | Blogs, Customer Experience
It’s an old adage but it’s true: people like to do business with those they know, like and trust. Businesses spend a lot of money and energy chasing that trust through marketing campaigns and slogans. Insurer State Farm advertises that it’s “like a good neighbor,”...
by Colin Shaw | Mar 29, 2016 | Blogs, Customer Experience
There is a hidden experience every Customer has with you. If you haven’t uncovered what it is, then you are probably making a huge mistake with your Customer Experience. Chances are, you are making more than one. Don’t feel bad. When it comes to having a great...
by Colin Shaw | Mar 24, 2016 | Blogs, Customer Experience
In this series, professionals debate the state – and future – of their industry. Read more here, then write your own #MyIndustry post). It’s not as lonely at the top as it once was. Where the standard C-Suite many years ago was a triumvirate of power shared between...
by Michael Lowenstein | Mar 23, 2016 | Blogs, Customer Experience, Expert's Insights
Michael Lowenstein, Ph.D., CMC, is Thought Leadership Principal for Beyond Philosophy Francis Bacon said that knowledge is power. Nowhere is that saying more true than in compiling and applying customer information. An effective, strategic use of customer information...
by Colin Shaw | Mar 22, 2016 | Blogs, Customer Experience
Hiring people is one thing. Getting them engaged about their employee experience after they are hired is something else. However, in the job market we find ourselves in 2016, the two activities are critically important and intrinsically linked. The job market...
