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How Can Your Company and Customers Profit Most from Higher Employee Commitment?

How Can Your Company and Customers Profit Most from Higher Employee Commitment?

by Michael Lowenstein | Jun 1, 2016 | Blogs, Customer Experience

Michael Lowenstein, Ph.D., CMC Thought Leadership Principal, Beyond Philosophy Today, there’s a lot of discussion among corporate strategists, and even senior HR folks, about “putting employees first”. Whenever this is surfaced, it’s useful to ask some relevant...
How Not To Engage Employees: Telecoms Lead The Way Again

How Not To Engage Employees: Telecoms Lead The Way Again

by Colin Shaw | May 26, 2016 | Blogs, Customer Experience

Nearly 40,000 employees from two unions contracting with Verizon have been on strike for a little over a month. Now, Verizon is learning firsthand the cost of not having a strong culture of employee engagement—in actual dollars and sense. Unable to reach a compromise...
You Don’t Have To Be Famous, Just Motivated: Anyone Can Influence Brand Behavior

You Don’t Have To Be Famous, Just Motivated: Anyone Can Influence Brand Behavior

by Michael Lowenstein | May 25, 2016 | Blogs, Customer Experience

Michael Lowenstein, Ph.D., CMC Thought Leadership Principal, Beyond Philosophy My friends at Keller Fay Group (Ed Keller and Brad Fay) have conducted research which once again demonstrates that everyday people, i.e. consumers, customers, suppliers and employees, can...
Putting Lipstick On A Pig: Time Warner Merger Goes Ahead

Putting Lipstick On A Pig: Time Warner Merger Goes Ahead

by Colin Shaw | May 24, 2016 | Blogs, Customer Experience

It’s official. After two years of working on the deal between Charter and Time Warner Cable, Inc., Charter officially owns the most hated brand in cable provider brands, for $55.1 billion. Charter will phase out the Time Warner Cable brand, as well as Bright House...
Comparing Perceived Value Drivers For Employees and Customers

Comparing Perceived Value Drivers For Employees and Customers

by Michael Lowenstein | May 18, 2016 | Blogs, Customer Experience

Michael Lowenstein, Ph.D., CMC Thought Leadership Principal, Beyond Philosophy Some may remember an episode of ‘90’s sitcom ‘Murphy Brown’ in which Candace Bergen, as Murphy, is viewing a focus group about her news program, FYI, through the two-way mirror. In a key...
Apple Stock Drop Reveals the High Price of Worry

Apple Stock Drop Reveals the High Price of Worry

by Colin Shaw | May 13, 2016 | Blogs, Customer Experience

Emotions affect our behavior, more than many of us like to admit. With so much riding on our behavior in a consumer economy, understanding these emotions and how they influence consumer behavior is a key to increasing customer loyalty and retention in our highly...
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