![Home Depot: Difficulty Finding a Good Tradesman? Not Anymore!]()
by Colin Shaw | Oct 17, 2013 | Customer Behaviour
I hate DIY. I don’t have enough time to do it well and the reality is I am not very good at it. On the flip side I also hate being taken for a ride by a Handyman, or professional tradesman. For example; we recently had cause to have some roofing work done on our house...
![Home Depot: Difficulty Finding a Good Tradesman? Not Anymore!]()
by Colin Shaw | Aug 15, 2013 | Customer Behaviour
Have you ever noticed how sometimes the experience of anticipating something can be better than the experience itself? Let me give you an example. I always wanted to drive a Ford Mustang. As a boy I was enthralled with the Mustang and its power. I saw the commercials...
![Home Depot: Difficulty Finding a Good Tradesman? Not Anymore!]()
by Colin Shaw | Aug 5, 2013 | Customer Behaviour
Have you ever seen a cute little kitty and felt the urge to pick it up and squeeze it? What about a 2-year-old niece or nephew who has cute chubby cheeks that you had to pinch? Now ask yourself, would you pinch a 22-year-old niece’s face? What about the hairless cat...
![Home Depot: Difficulty Finding a Good Tradesman? Not Anymore!]()
by Colin Shaw | Aug 1, 2013 | Customer Behaviour
Workaholics are the one kind of “aholic” that society values. In fact, many people are proud to call themselves workaholics, thinking that it makes them seem more like a valued employee. Workaholism is hardly ideal. It’s definitely not great to be obsessed with your...
![Home Depot: Difficulty Finding a Good Tradesman? Not Anymore!]()
by Colin Shaw | Jul 29, 2013 | Customer Behaviour
What is your instant thought when you think of a brand, interact with a person or view something within a Customer Experience? However fleeting a thought, in that split second lays a person’s perceptions, thoughts and prejudices both rational and irrational. A...
![Home Depot: Difficulty Finding a Good Tradesman? Not Anymore!]()
by Colin Shaw | Jul 18, 2013 | Customer Behaviour
Whilst watching Andy Murray playing, and winning, the Wimbledon Tennis finals on Sunday I started thinking of when I was a young man and the only name in Men’s Professional Tennis was Jimmy Connors. With 8 Grand Slam Singles titles and 2 Grand Slam Doubles titles, he...
