by podcast | Mar 17, 2018 | The Intuitive Customer Podcast - CX Podcasts
Too many organizations don’t know what customers really want! They blindly undertake research and then wonder why the rest of the organization ignores it. Colin Shaw & Professor Ryan Hamilton discuss why this is the case and what organizations should be...
by podcast | Mar 10, 2018 | The Intuitive Customer Podcast - CX Podcasts
Diminishing Sensitivity is part of Prospect Theory. This refers to customer sensitivity to further changes based on where they have started. What are the implications for business, customer experience and designing and delivering...
by podcast | Mar 3, 2018 | The Intuitive Customer Podcast - CX Podcasts
Didn’t Blockbuster, Kodak and Circuit City see the end was in sight? Why did they not change? Too many people reject new thinking that will improve their Customer Experience. Why? What is it about human behaviors that does this? In this podcast Colin Shaw and...
by podcast | Feb 24, 2018 | The Intuitive Customer Podcast - CX Podcasts
How do ‘social norms’ affect the Customer Experience? What does this mean for organizations who sell to minorities or people in other...
by podcast | Feb 17, 2018 | The Intuitive Customer Podcast - CX Podcasts
Colin Shaw and Professor Ryan Hamilton discuss why Customers need ‘Reference Points’. This is part one of a fundamental behavioral economics theory called Prospect Theory ? It looks at how human decision making is effected by a reference point that a...
