by podcast | Jul 13, 2019 | The Intuitive Customer Podcast - CX Podcasts
Choice architecture is a significant factor in buying decisions you make every day. From how they stock the buffet line to how likely you are to donate your organs after you die, the psychology of choice is influencing your decisions every day. In this episode of The...
by podcast | Jul 6, 2019 | The Intuitive Customer Podcast - CX Podcasts
The Vital Art of Creating Memorable Messaging When we make buying decisions, we usually are choosing from a short list of options. Our memory assembles these options. So, from a Customer Experience perspective, it is vital that your product or service is one of these...
by podcast | Jun 29, 2019 | The Intuitive Customer Podcast - CX Podcasts
How Can We Measure Customer Emotions in Our Digital World When you think about the Olympic medalists on the podium during the awards ceremony, who do you think is happier, the silver medalist or the bronze? Objectively, you might say the silver medalists because,...
by podcast | Jun 22, 2019 | The Intuitive Customer Podcast - CX Podcasts
Customer Journey Mapping Using Behavioral Science Journey mapping is how organizations look at the customer journey, or the steps a customer would take from the beginning to the end in their experience. However, we would say regarding journey mapping that it is not...
by podcast | Jun 15, 2019 | The Intuitive Customer Podcast - CX Podcasts
How to Understand Customers Preference Have you ever noticed how some people put a lot of letters after their names in their signatures and bylines? Some of them go on for quite a while, like a second surname. It annoys me sometimes. Then, I remember that when I...
