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In the News: 3 Stories That Give Insight to Improving Your Customer Experience

In the News: 3 Stories That Give Insight to Improving Your Customer Experience

by podcast | Jun 12, 2021 | The Intuitive Customer Podcast - CX Podcasts

You might not realize it but the failure of the European Super League in soccer, the pros and cons of vaccine passports, and a brand that took a political stand and paid the price for it all have something in common. These things are part of three news stories that...
In the News: 3 Stories That Give Insight to Improving Your Customer Experience

Using Science to Ensure your Price is Right

by podcast | Jun 5, 2021 | The Intuitive Customer Podcast - CX Podcasts

Pricing strategy on its face doesn’t seem complicated. The goal is to get as high a price as you can to ensure you have enough margin to make a profit, while also moving inventory at a sufficient rate. So, the strategy is often to move the price around until you...
In the News: 3 Stories That Give Insight to Improving Your Customer Experience

This Is One of The Most Powerful Marketing Tools: Peoples’ Aversion to Loss

by podcast | May 29, 2021 | The Intuitive Customer Podcast - CX Podcasts

When I was unsubscribing to a service online, I encountered some resistance. My unsubscribing experience included a detailed accounting of all the features to which I would no long have access—in bold, red typeface. It also featured a checklist where I had to...
In the News: 3 Stories That Give Insight to Improving Your Customer Experience

Why You Should Be Proactively Firing Customers Without Hesitation

by podcast | May 22, 2021 | The Intuitive Customer Podcast - CX Podcasts

In the early days of my career, I thought the customer was always right. The idea that one should fire a customer sometimes would have sounded like madness to me. However, as I have matured over the following four decades, I learned that sometimes the customer is not...
In the News: 3 Stories That Give Insight to Improving Your Customer Experience

5 Rules for Managing Your Customer Experience in Business-to-Business

by podcast | May 15, 2021 | The Intuitive Customer Podcast - CX Podcasts

This podcast is sponsored by Verint. Verint helps the world’s most iconic brands build enduring customer relationships by connecting work, data, and experiences across the enterprise. The Verint Customer Engagement Cloud Platform draws...
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