Michael Lowenstein, Ph.D., CMC Thought Leadership Principal, Beyond Philosophy Discussion of the myriad and varied ramifications of Digital Transformation is, seemingly, everywhere (and unavoidable). I’m capitalizing the first letter of each word because the...
Michael Lowenstein, Ph.D., CMC Thought Leadership Principal, Beyond Philosophy Think back, if you will, to your favorite childhood nursery rhymes and you’ll no doubt recall the lesson learned from the Little Red Hen. She and her brood of chicks planted and cultivated...
Michael Lowenstein, Ph.D., CMC Thought Leadership Principal, Beyond Philosophy Over the past few years, we have seen the growth of b2b and b2c market research online communities, or MROCs. Companies can, for example, conduct qualitative research, such as juries and...
Michael Lowenstein, Ph.D., CMC Thought Leadership Principal, Beyond Philosophy The Service-Profit Chain, an enterprise performance and financial results concept introduced by Gary Loveman, James Heskett, W. Earl Sasser, and Leonard Schlesinger in 1994 in Harvard...
Michael Lowenstein, Ph.D., CMC Thought Leadership Principal, Beyond Philosophy What makes this question so profound, and so pivotal, in customer experience optimization today is that every aspect of value delivery is at play. Further, it should be understood that all...