by Colin Shaw | Jul 18, 2008 | Thought Leadership
Are you in the Customer Experience game? Are you looking for new ideas? Maybe some advice? Do you want to meet people in a similar position? And maybe have a laugh at the same time? Well, if so, I hope this blog is for you. A bit of boring background… I am passionate...
by Colin Shaw | Jul 16, 2008 | Customer Behaviour
Nielsen have got a great write up of how Measuring the Buying Brain can aid organisations in shaping experiences to maximize their chances with customers. Author: Colin Shaw Nielsen have got a great write up of how Measuring the Buying Brain can aid organisations in...
by Colin Shaw | Feb 10, 2008 | Blogs
A customer experience definition to guide organizations. As pioneers in the field of customer experience we have conducted a great deal of research into what constitutes a “customer experience.” Much of this research was focused development of our four bestselling...
by Colin Shaw | Feb 8, 2008 | Uncategorized
Learn actual tactics you can implement to emotionally engage with your customer base and drive customer loyalty. Speakers Panel Steven Walden, Senior Head of Research and Consulting Kalina Janevska, Consultant, Business Psychologist Colin Shaw, CEO, Founder, and...
by Colin Shaw | Jan 13, 2008 | Expert's Insights, Social Media
One of the big moves we’ll see in 2011 is the shift from companies employing just one section of their company into a “social” role (i.e. their customer service or PR arm), to the whole organisation becoming “social”. One of my favorite bloggers, David Armano, was...
