by Colin Shaw | Aug 22, 2010 | Customer Behaviour, Management
Community Managers: The key to your online Customer Experience? Author: Colin Shaw Tradtionally the role of managing customer touchpoints has been the responsibility of either Customer Services or the Marketing department. However, in the age of the social web the...
by Colin Shaw | Aug 17, 2010 | Customer Experience, Expert's Insights, Market Research
Luxury brands, logos and the perception of your customer experience Author: Colin Shaw The bigger the brand, the bigger the logo? Not necessarily The customer experience you’re trying to deliver is going to be heavily influenced by your target audience. The product or...
by Colin Shaw | Aug 16, 2010 | Market Research
Average time an American spends online continues to rise!!!! Americans continue to spend more time online according a report by Nielsen Although its a small increase of just 3 minutes more online this month, the bigger statistic to look at is that Americans are...
by Colin Shaw | Aug 13, 2010 | Customer Experience
The Customer Experience prize that fnds you Author: Colin Shaw Omo in Brazil has launched a revolutionary new idea to reward consumers and provide them with the a memorable customer experience. 50 boxes of their detergant have a GPS tracking device hidden inside. The...
by Colin Shaw | Aug 12, 2010 | Customer Behaviour, Customer Experience
Deal a day aggregator cuts out the middle men Everyone loves a deal. Fed up of your inbox filling up with daily offers, freebies and discounts? Or do you regularly find yourself trekking to a couple of different sites to find out the latest local offers? Although the...
