![The latest Social Media Gaffes: What Were They Thinking?]()
by Colin Shaw | Nov 13, 2013 | Expert's Insights
Recently I read about two big social media gaffes that could only go into my “what were they thinking?” file. The irony is they are two companies that I have covered in the past. I think it just goes to show how out of touch these companies are about how the public...
![The latest Social Media Gaffes: What Were They Thinking?]()
by Colin Shaw | Nov 7, 2013 | Patient Experience
As Capitol Hill deliberates the future of socialized medicine here in the States, health care is on my mind today. In particular, I am thinking about the patient experience and how it is similar to the customer experience. Of course, there are differences between...
![The latest Social Media Gaffes: What Were They Thinking?]()
by Colin Shaw | Nov 6, 2013 | Customer Behaviour
Our smartphones have become an extension of our hand. Look around next time you are lined up waiting anywhere and just note how many people have their heads buried in their phones while they wait. They are the quintessential equipment that all of us need and check in...
![The latest Social Media Gaffes: What Were They Thinking?]()
by Colin Shaw | Nov 4, 2013 | Customer Behaviour
A couple of weeks ago, the Affordable Care Act, commonly referred to as Obamacare went live in the US. I am watching this roll out like many of you with interest to see how it changes the way that people get health care here. A key part of the implementation is...
![The latest Social Media Gaffes: What Were They Thinking?]()
by Colin Shaw | Oct 31, 2013 | Customer Emotions
I like to drink a “pint with my chums”, or a “beer with the guys”, whichever side of the pond I am on at the moment. Generally, I find that the experience is relatable to most men I know. We drink beer, talk about work, sometimes sports, you know…guy things. A lot of...
