by Colin Shaw | Feb 10, 2015 | Blogs, Employee Experience, Thought Leadership
First impressions count. When you start a job interview one of the first things you will do is shake your prospective employer’s hand. What impression will they get of you by doing this? Handshakes can indicate many things. The strength of a handshake conveys a lot of...
by Colin Shaw | Feb 3, 2015 | Blogs, Subconscious Experience
Decisions, decisions…we make them all the time about all kinds of things, and many times without even thinking about it. Sometimes, however, decisions take a lot of thinking, after which we may have our doubts about whether we made the right one. Helping your...
by Colin Shaw | Feb 2, 2015 | Blogs, Market Research
Music has a unique effect on our brain, especially concerning memory. Apple brilliantly capitalizes on all of them in its holiday ad. When it comes to branding there might be no better way than using music to help a Customer remember your brand promise. Here is the...
by Colin Shaw | Jan 28, 2015 | Blogs, Employee Experience
In this series, professionals share how they rocked — or didn’t! — the all-important first 90 days on the job. Follow the stories here and write your own (please include the hashtag #First90 in the body of your post). First impressions are vital. However, the...
by Colin Shaw | Jan 26, 2015 | Blogs
President Obama’s sixth address to the union was last night. He touched on several key issues citizens in the US are familiar with from unrest in the Middle East to the need for better opportunities for middle-class families to thrive in the economy. One interesting...
