How Emotional Intelligence influences how you behave on Facebook….

How many Facebook friends do you have?

10? 125? 1000? The number of friends you have on social networks is unlikely to actually correlate to how many you have in real life. A recent study has found that the number of ‘friends’ you accumulate online is most likely to reflect your personality traits. The three personality traits found to affect how you behave on social networks are Extraversion, Emotional Intelligence and Machiavellianism.

Emotional Intelligence, which refers to the ability to identify and manage emotional states in yourself and other people. At Beyond Philosophy we believe an organisations Emotional Intelligence is key to their Customer Experience and how they interact with customers. How does your organisations levels of Emotional Intelligence, Extraversion and Machiavellianism play out online? When planning your social media properties, to what extent do they exist to help the customer, or just drive sales for your organisation?

Thanks to Tomas Chamorro-Premuzic, Ph.D for the link.

By Colin Shaw | Published: March 22, 2010