by Colin Shaw | Feb 26, 2014 | Emotional Experience, Experience Design
The Five senses. You have known them since elementary school. Sight, Hearing, Taste, Smell, and Touch. But while you may be aware of them and could list them all on a game show to win a prize, have you ever considered how each of them contributes to each of our...
by Colin Shaw | Jan 3, 2013 | Customer Experience, Customer Loyalty, Emotional Experience, Experience Design, Moment Mapping, Telecom
As we look back at the past 12 months, I thought it would be interesting to review our most popular posts of 2012. 1. The first proved to be very controversial as I was suggesting the end of Customer Experience as a movement: “RIP Customer Experience: Seven reasons...
by Colin Shaw | Jul 25, 2012 | Experience Design
In my blog What the heck is Customer Experience Management I emphasised how Customer Experience value comes from designing in a more engaging ‘process of doing business’ (e.g., ‘I use Amazon.com because its such an easy process’) and at a high end how that process can...
