How Other People Sell Your Product

How Other People Sell Your Product

“If all of your friends jumped off a cliff, would you do it, too?” Who hasn’t heard that one before? We all know the evils of peer pressure from our parents, teachers or, in my case, the authorities. But what if I told you peer pressure could be great for your...
How To Measure Customer Emotions

How To Measure Customer Emotions

Measuring customer emotions for your Customer Experience is a vital activity for your organization. After all, if you can’t measure it, you can’t manage it, as the saying goes. We discussed how to measure customer emotions on our recent podcast. Today we will discuss...
Why Don’t People Say What They Mean?

Why Don’t People Say What They Mean?

People do not say what they mean or, it seems, what they are thinking. Why? If we aren’t saying what we mean, then what are the implications for our Customer Experience? Honest communication can not only improve communication, but it can also enhance workplace quality...