Trade In Old Thinking For New

Trade In Old Thinking For New

Did you know there was once a German belief that if you sleep with your mouth open,your soul will escape disguised as a white mouse? Or that ancient doctors used to drill holes in their patients’ heads to cure migraines? Or that drinking the ground up testicles of a...
The Future Today! Personalization 2.0

The Future Today! Personalization 2.0

We live in the data age. Data is collected about our personal behavior everywhere. From the searches we instigate online to the products we order (and when) to the movies we choose in our Netflix Queue, sometimes it seems as if every move we make ends up in a database...
Not meeting your Targets? Here’s why

Not meeting your Targets? Here’s why

As I perused the menu at a restaurant recently, my waiter came over and casually mentioned that the salmon had been really popular and they were about to run out. I ordered it on the spot! This was entirely instinctive and irrational behavior on my part. I had no idea...