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Is Outsourcing Your Customer Experience Really A Good Idea or Just Wrong?

Is Outsourcing Your Customer Experience Really A Good Idea or Just Wrong?

by Colin Shaw | Jul 13, 2021 | Blogs

Sometimes your Customer Experience requires you to outsource a portion of it to a third party. Maybe it’s an installer or a tow truck service, or even an entire call center, but whatever or whoever it is, this part of the experience is not under your control....
5 Rules for Making Customers Feel ‘Cared For’ and ‘Valued’

5 Rules for Making Customers Feel ‘Cared For’ and ‘Valued’

by Colin Shaw | Mar 26, 2021 | Blogs

[vc_row][vc_column width=”1/1″][vc_column_text]Customer emotions are essential in Customer Experience. Being deliberate about which emotions your experience evokes is critical, too. Today, we will take a deeper dive into making your customers feel...
Are Vaccine Passports A Key Enabler to Help End the Pandemic or Not?

Are Vaccine Passports A Key Enabler to Help End the Pandemic or Not?

by Colin Shaw | Mar 26, 2021 | Blogs

[vc_row][vc_column][vc_column_text] Welcome to Why Customers Buy, my weekly LinkedIn Newsletter series that explores how customers make decisions. It reveals ways to unlock what customers really want with new concepts and practical tips that drive value. Subscribe...
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