by podcast | Nov 20, 2019 | The Intuitive Customer Podcast - CX Podcasts
Marketing Yourself We usually talk about how you should use the principles of brand management to deliver excellent Customer Experience. However, brand management is an essential part of your job search, as well. In other words, marketing your Customer Experience has...
by podcast | Nov 16, 2019 | The Intuitive Customer Podcast - CX Podcasts
Tribalism: Are You In with The In-Crowd? As humans, the need to belong is essential to us. Most of us have a deep need to feel we are part of a broader community that shares our values and interests. In other words, we need to find our tribe. Tribes are connections...
by podcast | Nov 9, 2019 | The Intuitive Customer Podcast - CX Podcasts
People know an expensive brand when they see one. They also can spot a discount retailer at fifteen paces. So, why do they get it wrong so often? They get it wrong because of a concept called Price Image. Price Image is a concept that describes how people form...
by podcast | Nov 2, 2019 | The Intuitive Customer Podcast - CX Podcasts
Are We Talking Ourselves Into a Recession You hear it all the time on financial media. “Consumer Confidence is low.” It describes how people think that something terrible is going to happen to the economy, and it affects their spending behavior. Confidence...
by podcast | Oct 26, 2019 | The Intuitive Customer Podcast - CX Podcasts
Unless you serve robots exclusively, your customers are humans. Human feelings influence our actions and drive customer behavior. Therefore, you must design a Customer Experience that makes your customers feel a way that drives value for your organization. In our...
