by podcast | Nov 9, 2019 | The Intuitive Customer Podcast - CX Podcasts
People know an expensive brand when they see one. They also can spot a discount retailer at fifteen paces. So, why do they get it wrong so often? They get it wrong because of a concept called Price Image. Price Image is a concept that describes how people form...
by podcast | Nov 2, 2019 | The Intuitive Customer Podcast - CX Podcasts
Are We Talking Ourselves Into a Recession You hear it all the time on financial media. “Consumer Confidence is low.” It describes how people think that something terrible is going to happen to the economy, and it affects their spending behavior. Confidence...
by podcast | Oct 26, 2019 | The Intuitive Customer Podcast - CX Podcasts
Unless you serve robots exclusively, your customers are humans. Human feelings influence our actions and drive customer behavior. Therefore, you must design a Customer Experience that makes your customers feel a way that drives value for your organization. In our...
by podcast | Oct 23, 2019 | The Intuitive Customer Podcast - CX Podcasts
Understanding Customer Habits: A Practical Guide Habits can be excellent or terrible for your Customer Experience. When it is the customer’s habit to buy from you, then there is not a problem. However, when it goes the other way, well, let’s just say some...
by podcast | Oct 19, 2019 | The Intuitive Customer Podcast - CX Podcasts
What is the Secret of Airbnb? I would never be an Airbnb host. Having a stranger staying in my house doesn’t fit with my personality. That said, there are a lot of people that would do it. Airbnb has over seven million listings in 100,000 cities worldwide and...