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A surprising truth! Customers really don’t want choice and what to do about it

A surprising truth! Customers really don’t want choice and what to do about it

by podcast | Oct 28, 2023 | The Intuitive Customer Podcast - CX Podcasts

When a Stanford professor brings snacks to class, it’s fun. But you can bet it’s also an experiment, and he’s probably testing how people make choices for today and for todays that will come in the future. It turns out, that timing matters a lot when...
A surprising truth! Customers really don’t want choice and what to do about it

Unleash the power of this framework to drive brand success!

by podcast | Oct 21, 2023 | The Intuitive Customer Podcast - CX Podcasts

Poor Irene Beard. She is in a pickle, and she needs our help. A strong believer in brand, Beard is starting a new company and asked us for help getting people to take away what she wants them to about her company’s brand. Beard’s question brings up some...
A surprising truth! Customers really don’t want choice and what to do about it

Why customers change their minds and make sure it’s to your advantage!

by podcast | Oct 14, 2023 | The Intuitive Customer Podcast - CX Podcasts

So, you think the sale is in the bag. The customer signed the paperwork and everything. However, when you log in the next day to email, there is a cancellation. You think, what happened? People change their minds all the time for a lot of different reasons. Sometimes,...
A surprising truth! Customers really don’t want choice and what to do about it

Why we all don’t plan effectively. It’s not what you think it is!

by podcast | Oct 7, 2023 | The Intuitive Customer Podcast - CX Podcasts

For many of us, planning can be an area of opportunity. We underestimate how much time something will take and how much time we will have available for something, particularly regarding project completion. However, Daniel Kahneman and Amos Tversky explained why we do...
A surprising truth! Customers really don’t want choice and what to do about it

The growing trend of adding ‘additional fees’, is this good or bad?

by podcast | Sep 30, 2023 | The Intuitive Customer Podcast - CX Podcasts

Sometimes it’s a “processing” fee. Sometimes it’s called an “admin” fee. We have even seen it labeled “convenience fee,” a refreshingly candid explanation for it. However, they are always additional fees, and if you have...
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