by Colin Shaw | Aug 6, 2021 | Blogs
All businesses must decide how to price their product. For most companies, the pricing process involves determining your costs and marking them up to make enough profit to keep the lights on. However, is there a difference between pricing for service and pricing for a...
by Colin Shaw | Jul 29, 2021 | Blogs
My global Customer Experience consultancy, Beyond Philosophy, has been recognized by Financial Times as one of the leading management consultancy organizations for the past three years. People have asked me how I did it, to which I quickly reply, “loads of...
by Colin Shaw | Jul 22, 2021 | Blogs
I have been engaging with Clubhouse, a social networking app where people can chat about shared interests. One of the great things about Clubhouse is you can have exciting debates. For example, one of the recent debates asked the question, is Customer Experience the...
by Colin Shaw | Jul 15, 2021 | Blogs
I am learning to play guitar. However, I am not playing guitar for people. So, except for my good lady wife, no one gets to hear my latest Pink Floyd cover. That’s because we do some things in private that we don’t want other people to see. However, when...
by Colin Shaw | Jun 25, 2021 | Blogs
What do the European Super League failure, vaccine passports, and businesses trying to dodge taking political sides have in common. They are all part of three news stories that, believe it or not, give you insight into improving your Customer Experience. There are...