by Colin Shaw | Jan 12, 2022 | Blogs
Proactive is a key word for me for the future of experiences and customer strategy. Anticipating the needs of your customers is going to be the next level of exceeding their expectations. However, to be proactive, you need to add a new voice into the mix with the...
by Colin Shaw | Jan 4, 2022 | Blogs
How do you build a long-term relationship with customers? Tina works for an engineering company in Australia and recently joined the New Zealand office. Tina’s key focus is on Customer Experience and development, and she wants her team to change their...
by Colin Shaw | Dec 30, 2021 | Blogs
Customer satisfaction is at the worst point it has been for 15 years. People want positive experiences, so it’s up to businesses that want them as customers to provide them. However, the old way of doing things is going away, presenting an opportunity to solve...
by Colin Shaw | Dec 23, 2021 | Blogs
A lot of the deepest beliefs that people have come from stories. The story is what makes the idea believable and compelling. People relate to concepts more when they can associate them with an example of an anecdote. Therefore, telling stories is an integral part of...
by Colin Shaw | Dec 16, 2021 | Blogs
Consumers these days are more informed when they come to your retail centers today than they once were. Instead of browsing the aisles, they scroll through pixels. If your digital experience isn’t quite ready for this role in the sales cycle, you should get it...
