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Happy Staff = Happy Customers? Top 100 Companies to work for

by Colin Shaw | Feb 25, 2010 | Customer Experience, Management

Great Customer Experiences are enabled by inspirational leadership. CNN have the full list of the 2010 Top 100 Best Companies to work for. The message here is Happy people give you Happy Customers. When building a great Customer Experience, focus first on building a...

Top 10 Consumer complaints revealed

by Colin Shaw | Feb 24, 2010 | Customer Behaviour, Market Research

Complaints about electrical goods such as laptops. Customer advice service Consumer Direct has released details of the top complaints from 2009 with second hand cars topping the list for the fourth year running. Complaints about electrical goods such as laptops –...

Southwest Airlines vs. Kevin Smith – a case study in customer experience and social media

by Colin Shaw | Feb 23, 2010 | Customer Experience, Social Media

A case study in customer experience and social media Director Kevin Smith had a rather unfortunate incident flying on Southwest Airlines, where he was kicked off the plane for (as he tweeted) being “too fat”. I won’t go into exact details here, but you can read all...

Defining the ‘Customer Experience’

by Colin Shaw | Feb 19, 2010 | Customer Experience, Expert's Insights

Richard Tait has started blogging again at Winning Customer Experiences, and restarted his blog with the question ‘What exactly is “Customer Experience?” I replied with: “A Customer Experience is an interaction between an organisation and a Customer. It is a blend of...

The Customer Experience Planning Gap

by Colin Shaw | Feb 18, 2010 | Customer Analysis, Customer Experience, Expert's Insights, Thought Leadership

Management may plan one thing but different employees approach issues differently  Has it happened to you! You approach one employee with a request, hear it can’t be done, then go to another and see how easy things can be? Or how about the time when a definite ‘’No’’...
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