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A rather smelly Customer Experience

by Colin Shaw | May 6, 2010 | Expert's Insights, Market Research

A rather smelly Customer Experience…. Author: Colin Shaw Greasy Fish & Chip shops, fresh pine needles or a plasticy manufactured pong. What does your customer experience smell like? Have you included any olfactory forethought when you were designing your...

Wearable Brain Analyzer – measuring the cognitive customer experience.

by Colin Shaw | May 5, 2010 | Expert's Insights, Market Research

Wearable Brain Analyzer – measuring …. Author: Colin Shaw Hitachi are releasing a wearable device that measures brain activity. The wearable encephalometer (a device to monitor a brain) uses far-red light and is set to sell for just over $100,000. The mobility...

Twitter can predict the future, can it predict your Customer Experience?

by Colin Shaw | Apr 23, 2010 | Customer Experience, Social Media

Twitter can predict the future, can it predict your Customer Experience… Author: Colin Shaw Not only is it the future of communication, but apparently it can predict the future itself There has been amuch buzz around the internet about how Twitter buzz and...

Action and America: How our cousins across the pond use immediacy to improve Customer Experiences

by Colin Shaw | Apr 19, 2010 | Customer Experience, Thought Leadership

Action and America: How our cousins across the pond use immediacy to improve Customer Experiences….. Author: Colin Shaw Having worked in the UK and US for some time I have grown to love the land of Uncle Sam and consider Americans as our close cousins. As...

The Science of Sharing a Customer Experience

by Colin Shaw | Apr 16, 2010 | Customer Experience, Market Research

Researchers answer the question “What do people share?” when they send articles and news-worthy information to their spheres of influence. What they find could influence your company’s customer experience program. Researchers at the University of...
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