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Zappos CEO interview – How Customer Service made them famous

by Colin Shaw | Jun 21, 2010 | Customer Experience, Expert's Insights, Thought Leadership

Across the web Zappos has become synonymous with good customer service.  The brand has some great customer service initiatives and has prided itself on its famous customer experience. We have previously blogged about how Zappos honoured a pricing error on one of their...

Building brands takes time – Britain’s top 100 brands

by Colin Shaw | Jun 18, 2010 | Market Research

Building brands takes time – Britain’s top 100 brands The latest internet startups may dominate the buzz on the blogosphere, buts its the established, trusted, and longstanding brands that succeed during hard times. The annual Britain’s 100 Biggest Brands report was...

Global time spent on Social Networks increases – have you got a presence in your market?

by Colin Shaw | Jun 17, 2010 | Market Research, Social Media

Global time spent on Social Networks increases….. Global traffic to social networks continues to rise at a rapid rate As more and more of your audience spends an increasing amount of time within social networks, what is your organisation doing to capitalise on...
Is your brand dying? Are we in a ‘Brand Bubble’?

Is your brand dying? Are we in a ‘Brand Bubble’?

by Colin Shaw | Jun 16, 2010 | Customer Experience, Market Research

Is your brand dying? Are we in a ‘Brand Bubble’?…. This great article from ChiefMarketer.com covers the trend in recent years of the ever-weakening of brands as consumers get more and more of a stranglehold on brand perception. The article provides research...

Social Media continues to grow Down Under

by Colin Shaw | Jun 15, 2010 | Customer Experience, Social Media

Social Media continues to grow Down Under…. Australia continues to catch up with its other English-speaking counterparts with more and more people getting social online. Nielsen reports that social activities online in Australia continue to rise with Twitter...
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