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Which Is The Better Customer Experience in 2024? AI or People?

Which Is The Better Customer Experience in 2024? AI or People?

by Colin Shaw | Dec 7, 2023 | Blogs

  I love the phrase, “None of us are as clever as all of us.” But a phrase is little more than words unless there is action that comes from it. Therefore, we ask you to submit your thoughts, ideas, or reports and statistics…anything that we can then...
Why engaging HR, Finance, Legal, and IT to embrace the customer is vital!

Why engaging HR, Finance, Legal, and IT to embrace the customer is vital!

by Colin Shaw | Nov 30, 2023 | Blogs

  One of my clients has done an excellent job in the last couple of years improving their customer experience. However, much of it was the easy stuff and hasn’t had the breakthrough effect they hoped to get. I wasn’t surprised by this problem, and I...
What’s a marketer’s most powerful tool? Surprisingly, it’s regret!

What’s a marketer’s most powerful tool? Surprisingly, it’s regret!

by Colin Shaw | Nov 23, 2023 | Blogs

  Every time I turn my television on, I regret it. Is it the programming? Is productivity wasted? Wistful feelings of stardom never pursued? No. I regret buying my Sony TV. The menu system is not very intuitive. It’s slow. The settings seem to change...
Unlocking Success: 8 Powerful Strategies to Drive Sales Through Others

Unlocking Success: 8 Powerful Strategies to Drive Sales Through Others

by Colin Shaw | Nov 16, 2023 | Blogs

  One of our listeners, John, is in a pickle. He is starting a new business, but that isn’t the problem, although I am sure we can all agree that starting a new business is fraught with pickles. John is up for it, though. He needs help with getting other...
Are you ready? These are the 14 opportunities & risks you face in 2024

Are you ready? These are the 14 opportunities & risks you face in 2024

by Colin Shaw | Nov 9, 2023 | Blogs

  We British look at the world as if the glass is half empty. By contrast, Americans look at the world as if the glass is half full. So, when I share some statistics I read regarding customer satisfaction and leveraging behavioral economics, some of which I felt...
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