Liar, Liar Pants on … Thermal Imaging Device?

A Google search for “lying” yields 218,000,000 results. A Google search for “honesty” yields 77,500,000 results. What explains the 140,500,000 difference? Most of the world’s wisdom alludes to truth as an absolute measure, where truth is “a state of being in accord...

Liar, Liar: Truth and Customer Loyalty

Advertising and marketing are part-and-parcel with the financial world. Many people simply decry any form of business or entrepreneurship as exploitative and manipulative. On the one hand, this camp’s perspective contains a kernel of truth: any form of persuasion for...

Buy or Sell? (In 140 Characters or Less)

The question of whether societies experience mood states that affect their collective decision-making is a provoking one, and it’s one that Dr. Johan Bollen – a computational mathematics researcher at the University of Indiana – asks in his 2011 paper “Twitter mood...