by Colin Shaw | Jan 3, 2014 | Uncategorized
It’s official. Scientists have proven that men and women’s brains are physically wired differently and this has an effect on how the genders see the world. This means the genders have different perceptions of a situation, which evoke different emotional responses....
by Colin Shaw | Dec 30, 2013 | Customer Experience
If imitation is the highest form of flattery, Apple should be blushing red right about now. When you consider that three major brands, including Microsoft, Disney and Tesla, are imitating their in-store experience, Apple has set the standard for the retail experience....
by Colin Shaw | Dec 27, 2013 | Customer Behaviour
Consumer confidence is a critical to the economy. For the past five years, consumer confidence hasn’t exactly been at an all-time high. But according to Nielsen’s Global Survey of Consumer Confidence, we may be slowly bouncing back from the last financial crisis. This...
by Colin Shaw | Dec 24, 2013 | Customer Experience
The Airline industry is an industry that needs a little help being joyful that no amount of holiday music or cookies can help. Generally, most people don’t associate the airport or a flight during the holidays with joy. But some airlines are having a little fun with...
by Colin Shaw | Dec 23, 2013 | Customer Service
Experts predict that we are going to have a really spectacular holiday shopping season this year with sales that could top $1.5 Billion (that’s right, with a “B”). This is great news for nearly everyone, with the exception of the customer service department. Why?...