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Smelly Socks or Fresh Laundry – What Does Your CX Smell Like?

Smelly Socks or Fresh Laundry – What Does Your CX Smell Like?

by Colin Shaw | Jul 26, 2016 | Blogs, Customer Experience

The other day, I walked into a coffee shop that smelled like a damp basement. It only took me a couple of minutes to decide that I didn’t really want coffee after all. That same week, I was walking through an airport when I smelled the aroma of hot cinnamon rolls....
The Startling Truth About Traveling With the Top 1%

The Startling Truth About Traveling With the Top 1%

by Colin Shaw | Jul 21, 2016 | Blogs, Customer Experience

There’s been a lot of press recently about the decline in the American Middle Class and the rapid increase in the incomes and net worth of people at the very top of the socioeconomic scale. Increasingly, these high income people have lifestyles that don’t involve...
An Amazing Experience: Personalize your CX Today!

An Amazing Experience: Personalize your CX Today!

by Colin Shaw | Jul 19, 2016 | Blogs, Customer Experience

Many of you will have seen this video of a little girl whose parents surprised her with a new doll?   The doll is special because it has a prosthetic leg – just like its recipient. It’s hard not to get choked up as you watch her burst into tears as she hugs her...
Truth Bared about the Realities of Customer Experience Implementation!

Truth Bared about the Realities of Customer Experience Implementation!

by Colin Shaw | Jul 14, 2016 | Blogs, Customer Experience

What do a Bank, an Airline, and an Online Retailer Have in Common? Consorsbank, Lufthansa, and Zalando—three very different companies—have both undertaken a Customer Experience improvement program. Consorsbank is a bank; Lufthansa is an airline; Zalando is an online...
Stop Now! Six Mistakes Being Made With Your Digital Experience

Stop Now! Six Mistakes Being Made With Your Digital Experience

by Colin Shaw | Jul 12, 2016 | Blogs, Customer Experience

In case you missed it, the world has gone online! If you haven’t gone online with your Customer Experience, too, it’s time. To be honest, if you haven’t begun, you’re late. The digital transformation of your present Customer Experience is long overdue. Nearly everyone...
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