My two favorite Muppets were Statler and Waldorf. You might remember these were the two old guys that sat on the balcony and heckled the show. However, instead of cleverly improving the comedy of the vaudeville-style variety show in the 70s, I will heckle the restaurant experience. Not only that, but we will also use their example for what not to do in yours.
The idea for this podcast came about because my podcast partner Ryan and I discussed what drives us mad about restaurants and what we might do differently, given the chance. However, when we took a step back, we realized that many of these improvements apply to businesses other than eateries.
The restaurant experience has many behavioral science principles at work. The concepts are sometimes challenging to communicate; therefore, restaurants serve up (see what I did there?) many excellent examples of these ideas at work in customer behavior. So, let’s get started with my first complaint, which is…
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