This Is One of The Most Powerful Marketing Tools: Peoples’​ Aversion to Loss

by Colin Shaw on June 11, 2021
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Colin ShawThis Is One of The Most Powerful Marketing Tools: Peoples’​ Aversion to Loss

5 Rules for Managing Your Customer Experience in Business-to-Business

by Colin Shaw on May 28, 2021
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Colin Shaw5 Rules for Managing Your Customer Experience in Business-to-Business

How Good a Liar Are You Really? Does Lying Affect Your Customer Experience?

by Colin Shaw on May 21, 2021
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Colin ShawHow Good a Liar Are You Really? Does Lying Affect Your Customer Experience?

The Massive Gap Between Customer Expectations and Organizations’ Ability Post-Pandemic

by Colin Shaw on May 12, 2021
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Colin ShawThe Massive Gap Between Customer Expectations and Organizations’ Ability Post-Pandemic

Zero Cost! How to Use Behavioral Science to Improve Your Customer Experience

by Colin Shaw on May 7, 2021
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Colin ShawZero Cost! How to Use Behavioral Science to Improve Your Customer Experience

The 10 Most Effective Ways to Influence Your Customer Behavior

by Colin Shaw on April 23, 2021
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Colin ShawThe 10 Most Effective Ways to Influence Your Customer Behavior