How Does Time Of Day Affect How Much We Sell?

by podcast on September 15, 2018

Does the time of the day that you sell or deal with your customers affect how much they buy or how they see your customer experience. The answer is yes, but why is this the case and what should you do about this?


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podcastHow Does Time Of Day Affect How Much We Sell?

How To Measure Customer Emotions

by podcast on September 8, 2018

How do we measure a feeling? What emotions should we be measuring? Where and when should we be measuring them? Colin and Ryan discuss what is best practice and what you should be doing.


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podcastHow To Measure Customer Emotions

Why People Don’t Say What They Mean?

by podcast on September 1, 2018

Many times, people do not say what they mean or what they are thinking. Why is this? What are the implications on a customers experience? In this special interview with expert Steven Gaffney we look at the role of honest communication to improve workplace quality and the Customer Experience. Find out more at https://www.stevengaffney.com


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podcastWhy People Don’t Say What They Mean?

How Do I Evoke Customer Emotions?

by podcast on August 25, 2018

Colin Shaw and Prof. Ryan Hamilton explore the study of customer emotions and how they influence customer experience and tendencies to buy. Explore the latest academic studies and how researchers have evoked specific emotions, what they mean, and how you can use them.


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podcastHow Do I Evoke Customer Emotions?

Understanding the Rules of Customer Decision Making

by podcast on August 18, 2018

Colin Shaw and Prof. Ryan Hamilton discuss how to understand the rules of customer decision making. If you don’t know how customers make decisions you cannot influence them to best effect. Explore the decision-making process and listen for actionable advice you can use today.


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podcastUnderstanding the Rules of Customer Decision Making

Why Most Segmentation Is Wrong

by podcast on August 11, 2018

Colin Shaw and Prof. Ryan Hamilton explore customer segmentation strategies. It’s amazing that most organization’s segmentation is so basic. In today’s new world, segmenting your customers is going to be a key to success, especially with AI on the rise. What should you be doing? Listen for actionable tips and insights in this episode.


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podcastWhy Most Segmentation Is Wrong