Sign up for our "Why Customers Buy" newsletter and discover how Customers really make decisions. Name* First Last Email* Enter Email Confirm Email CaptchaTo complete your registration we will send you a verification mail. If you don’t receive an email please check your spam folder. In case of issues contact us at contact@beyondphilosophy.com. This iframe
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To complete your registration we will send you a verification mail. If you don’t receive an email please check your spam folder. In case of issues please contact us at contact@beyondphilosophy.com or tech-support@beyondphilosophy.com Recent Blog Posts Where AI Meets CX: How Conversational Commerce Effects Customer-Driven Growth by Colin Shaw Meeting Customers Unmet Needs, The New
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How you present information often influences your audience to perceive it differently. In marketing, sometimes how you present the facts takes advantage of the information in a way that shouldn’t matter when you think about it rationally. Nonetheless, it does, and done right can yield positive customer-driven growth. We discussed Framing Effects in a recent

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Many companies seeking to improve their Customer Experience (CX) understand the importance of putting the customer at the center of everything they do. Doing it, however, flummoxes them. Not all companies have this problem though. Those that have excellent experiences, the kind that makes their brand name a household one, demonstrate actual customer-centricity in their

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Michael Lowenstein, Ph.D., CMC Thought Leadership Principal, Beyond Philosophy First, a little dictionary diving is required. The word ‘chronos’ may be familiar to some. In ancient Greek, it means “time” or “order”, like chronology or sequence. Kairos is probably less well-known. It means, essentially, doing something at the right instance, in other words a moment

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