The Intuitive Customer

The purpose of this document is to help you assess where your organization is today, challenge your thinking and define what you need to do to move your Customer Experience to the next level.

Employee Ambassadorship

This self assessment has been designed to help identify how, and how effectively, enterprise culture helps shape employee behavior and the delivery of customer value, with employee ambassadorship as an optimal state.

CX Health Check

This survey is designed to fit a broad range of organizations across different industries and different levels of customer experience maturity, because of the depth of the expected respondents some questions or answers may be not entirely suited to your situation but try to pick the answer that is in the spirit of your situation.

Naive To Natural

This self assessment has been designed to help identify how you are in 9 key organizational areas (e.g. people, culture and leadership, marketing, customer strategy, measurements etc.) that need to be addressed to provide an emotionally engaging customer experience.